Privacy Policy

Last updated: April 2026


SportsBettingMarkets (SBM), operated by Finntactic, is committed to protecting your privacy. This policy explains what data we collect, why we collect it, and how we handle it when you visit our website.

As an informational and affiliate platform, we do not require you to create an account and we do not collect personal financial information.


1. Information we collect

When you visit SBM, we automatically collect non-personally identifiable information to help us understand how our site is used and to improve the user experience. This includes:

  • Device and browser data — your IP address, browser type, device type, and operating system
  • Usage data — pages visited, time spent on pages, and navigation patterns

2. Cookies and affiliate tracking

SBM uses cookies to ensure the website functions correctly and to analyse traffic. As an affiliate website, we also use tracking cookies when you click an outbound link to a recommended operator. This cookie informs the operator that you were referred by SBM, allowing us to earn a commission. These affiliate cookies do not contain personal data such as your name, email address, or financial details.

You can instruct your browser to refuse cookies or notify you when a cookie is being sent. Note that some parts of the site may not function optimally if cookies are disabled.


3. Analytics

We use Google Analytics to understand how visitors use our site. Google Analytics collects anonymised usage data including pages visited, session duration, and device type. No personally identifiable information is collected through this tool.

You can opt out of Google Analytics tracking via Google’s opt-out tool.


4. Third-party websites

SBM contains links to external betting operators and third-party services. We have no control over the content, privacy policies, or practices of any third-party site.

Once you leave SBM and enter an operator’s platform, your data will be governed by that operator’s own privacy policy. We strongly advise you to read the privacy policy of every site you visit.


5. Your rights

Depending on your location, you may have the right to request access to, correction of, or deletion of any personal data we hold about you. To exercise these rights, contact us at contact@sportsbettingmarkets.com. We will respond within 30 days.


6. Data security

We use standard security measures to protect our website infrastructure against unauthorised access, alteration, or disclosure.


7. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. Any changes will be posted on this page with an updated revision date.


8. Contact

If you have questions about this Privacy Policy or our data practices, please contact us at:

Email: contact@sportsbettingmarkets.com
Entity: Finntactic AB